The country’s top selling olive oil brand has updated its bottle packaging to look sleeker and more premium.
Dona Elena Olive Oil New Look
In 2017, Doña Elena engaged the services of a French designer to come up with a new look for its olive oil bottles that would still feel familiar to long-term customers, but also catch the eye of new customers.
What’s new?
The new packaging boasts more vibrant colors, a bottle shape that’s easier to hold, more noticeable text, engraving on the bottle, and, the biggest difference I noticed — suggestions on what the oil can be used for.
One of the things I struggled with when I first started using Dona Elena Olive Oil was figuring out what Pomace was. I know what EVOO was, especially after watching all those Rachael Ray cooking shows while growing up, but what was Pomace? I was confused, and I’m sure many other people are confused, too.
There were a few times when someone else was doing groceries and they end up buying the wrong olive oil. To them, olive oi is olive oil. They think all the olive oils are the same and they just end up choosing the cheaper variant.
But olive oils are not the same. There really are different variants to use for different cooking applications. Extra Virgin Olive Oil (EVOO) is the most aromatic, and I love making salad dressing with it a la Sonya’s Garden.
Doña Elena has 3 Variants of Olive Oil:
- Extra Virgin for dips and salad dressing
- Pure Olive Oil for pasta and everyday cooking
- Pomace for roasting and frying
So I think putting usage recommendations front and center on the packaging label makes a lot of sense and will surely help a lot of customers buy the correct olive oil they need.
What’s more, Doña Elena Olive Oil is the only brand that offers the most comprehensive sizes. Whether you’re a seasoned chef or a kitchen rookie, Doña Elena’s Pure, Extra Virgin, and Pomace are conveniently available in 250 ml, 500 ml, 1 Liter, and 5 Liter PET bottle sizes so you have all the options for every purpose and need.
Packed with the Good Stuff
Celebrated for its perfected combination of premium-quality olives directly sourced and harvested from the farms of Andalucia in Spain, Doña Elena Olive Oil has been dominating the market for a full decade now.
What separates Doña Elena Olive Oil from the rest of the field is its ability to take an already-healthy dietary staple up a notch and make it even fuller in flavor.
Extracted from the fruit of olive trees, olive oil defines the Mediterranean diet. Countries like Spain and Greece that have it as part of their native cuisine touts some of the world’s healthiest populations, thanks in large part to the health benefits of olive oil.
Doña Elena’s offerings, in particular, are rich in good fats and oxidants through the combination of two types of olives, hojiblanca and picual. Each bottle contains 80% monounsaturated oleic acids, which is proven to regulate insulin and support weight management according to research. The heart-friendly fat is also known for supporting the health of the heart and enhancing brain function. These two organs could be hit by COVID-19, studies say.
Doña Elena Olive Oil comes loaded with high levels of antioxidants like polyphenols and is packed with vitamins E, K, and A that helps lower bad cholesterols.
For whatever occasion, Doña Elena Olive Oil comes through as the perfect culinary companion in preparing delicious meals that are good for the health and light on the wallet.
Doña Elena Olive Oil is available in all groceries and supermarkets nationwide. Buy online beginning November 20 at www.AceMarket.ph.
